This
list of 50 Scientifically Proven Ways to Be Persuasive is very good. I particularly
like:
Introduce herd effect in highly personalized form.
The hotel sign in the bathroom informed the guests that many prior guests chose
to be environmentally friendly by recycling their towels. However, when the
message mentioned that majority of the guests who stayed in this specific room
chose to be more environmentally conscious and reused their towels, towel
recycling jumped 33%, even though the message was largely the same.
Writing things down improves commitment. Group A was
asked to volunteer on AIDS awareness program at local schools, and was asked to
commit verbally. Group B was asked for the same kind of volunteer project, but
was given a simple form to fill in. 17% of volunteers from Group A actually
showed up to their assigned local school. From Group B 49% of volunteers showed
up
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